Website Development
Effective, searchable & on brand.

Your website is quite often a person’s first interaction with your organisation – meaning it’s pivotal to ensure that it will leave a great first impression. With our years of extensive experience, our team have the capabilities, knowledge and skills to take your website to a whole new level.

What Is Website Development?

At App Boxer, when we talk about website development, we’re talking about much more than simply having the skills to code a website.

Our highly collaborative and detailed process starts with a single idea – your idea – upon which we build out a project scope that allows us to design and deliver a high-end web product for your business.

App Boxer can deliver several different web development solutions based on your unique requirements. It could be as simple as building a one-page landing page to promote your new app, or as complex as a tailored CRM (Customer Relationship Management) solution to help you run your business more efficiently.

What Is The Website Development Process?

Throughout years of experience in the web development industry, our team has learned everything about the development process. This ensures that we always produce final digital website products that are of the highest standard.

From the initial stages of refining your concept through to testing the final product and going live with your website in the UK and globally, our experienced team works diligently to provide you with a website that will exceed your expectations.

Check out our step-by-step process below:

Fine-tuning your idea or concept

Every new project begins with a simple idea. As part of your first consultation with our UK website development team, we’ll work together with you to refine and develop your concept so that we can begin to build out the scope that we need to turn your idea into reality.

We start by understanding what helps you to stand out before looking at how your idea compares to other concepts within your industry. Once we’ve done this, we’re one step closer to delivering a successful website for your business.

Remember, this process will take some time – but as your UK website dev partners, we will jump in where necessary to provide you with advice along the way.

Building a website strategy

Once we’ve refined your idea, we then need to gain a better understanding of your competitors, as well as your target audience and how you want your website to be received in the industry.

This step is crucial to ensuring that we design a high-quality website solution that ticks every box on your list of requirements – helping us to finalise the scope involved in your project. In addition to your final website product, we also offer a marketing playbook that you can use to plan the promotion of your UK website to the world once it’s launched.

Wireframing your website

For more high-end website builds, our team of UI & UX designers in the UK will start to put together some website wireframes. This is where your website will first start to take shape. Then, using the scope and strategy that was fleshed out in the first couple of stages, our designers can begin to map out your user journey.

This is where our experienced team will begin to identify the more technical specifications and requirements of your website build.

Designing the branding of your website

App Boxer’s team of UK brand specialists will work with you and your team to design and develop a high-calibre brand for your business. This stage involves building a collaborative mood board that better helps us to understand your visual direction, before developing several concepts that we believe align with the personality of your brand.

Once we’ve done this, we’ll provide you with a document that outlines and details your brand guidelines – as well as high-quality versions of your logo.

Website – UI and UX strategy

Once the branding is finalised, our UX/UI designers will begin applying your these elements, including colour and typography, to the completed wireframes. Our designers work with the user at the forefront of their decision making. This ensures that each design choice will suit the users expectations and needs. Upon completing this, you will receive a high-fidelity prototype that you can use to promote your website to investors if required.

Creating your UI and UX Strategy

Once we’ve finalised your branding, our talented UI/UX web designers will apply your branding guidelines to your wireframes, focusing on elements such as typography and colour while putting the user at the forefront of every decision they make. This helps to ensure that every design choice meets the needs and expectations of your user.

Once completed, you’ll receive a high-fidelity prototype that can then be used for promotional purposes or when seeking investment.

Your website’s user stories

As we continue to work on your website’s UI/UX strategy, our UK business analyst will begin to create your website’s user stories. This is the point where every interaction and feature of your website is outlined in a highly detailed document – providing a comprehensive guide to the technical and functional requirements of your website. This document is critical to supporting the back-end development and helps to provide final cost estimations and any plans for future development.

Website Development

Depending on your website’s complexity and the constraints of your budget, our website development team may use a variety of different processes and techniques to code and put together your website’s functionality.

If you require a more complex website, we will utilise Django or a JS framework for your site’s front-end development. If it’s a simpler build, we will look to solutions such as WordPress, HTML, CSS and JavaScript to construct your site.

Testing your website

Before going live, we ensure that the website we have developed for your business is of the highest standard and functioning correctly using several quality assurance testing techniques. These include:

  • UI/UX Testing: Our designers check your website against their original UI/UX strategy to ensure complete accuracy and proper workflow implementation.
  • Security Testing: It’s extremely important to ensure that we protect user data from any external threats and work to maintain security and confidentiality throughout your website. We test your site comprehensively to restrict any unauthorised access to user data while also installing SSL certificates to keep communication between your website and servers encrypted.
  • Stress Testing: We place your website under moderate stress with the help of an automated testing tool to uncover any problems or blockages in your website’s performance and scalability.
  • Final deployment into the market:   Once testing is complete, our web dev team will migrate your new build from our staging servers to a production server. They will then conduct further testing to ensure that it continues to operate at a high standard before completing the launch.
After Deployment

As part of App Boxer’s three-month product warranty, we will continue to monitor your website and its performance to ensure we catch and address any functionality issues or bugs that might appear after launch.

Why Is App Boxer The Best Choice For Website Development?

With so many years of experience in our industry, App Boxer’s UK digital team and global teams are well-versed in designing and creating a beautiful and functional website to meet the unique needs of your business. We pride ourselves on developing and delivering high-quality solutions that work with and reflect the latest trends and technological advances in the industry.

Got a Question?

Frequnetly Asked Questions

Get a Free Consultation
  • How do I get started with my app idea?

    The best way to get started is a free no obligation chat with one of our consultants. They will help break down the steps as they apply to your product, and give friendly advice on ways you could evolve your product, or if needed tell you to go back to the drawing board.
  • What is the process of developing an app?

    App development follows a set of strict guidelines that require time, effort and great attention to detail. We’ve highlighted the following key components in order:

     
    • Research - This is the stage where you learn everything you need to know about your developing app idea, from your customer demographics, your motivations, buyer personas etc. This first step is essential as it lays down the necesary research and brainstorming groundwork for the stages that follow.
    • Wireframing - Wireframing and drawing detailed sketches of your envisioned product allows you to understand the future of your app functionalities.
    • Technical feasibility assessment - Getting a clearer understanding of your product visuals and which backend systems will be able to support your app’s functionality. An app depending on its formation (iOS, Android) will have different requirements.
    • Prototype - By building a rapid prototype, you will be able to comprehend your app’s touch/user experience yourself and assess whether you’re going in the right direction. Include stakeholders in this process as their feedback is crucial to productivity development.
    • Design - Time to deep-dive into coding. Your UI/UX whizzes will build the look and feel of your app, providing you multiple blueprints and visual direction for you to review. Depending on your budget and scope, the design phase can take a number of hours and elements.
    • Development - This stage will occur early on and will often feature a set amount of series to validate an app’s functionality and assumptions to give you a better understanding of the scope of your work. At this point, regular changes and improvements to agile methodologies will be used and reviewed to move productivity.
    • Testing - In mobile app development, the earlier and more often you test the better as this will keep final costs low. Application testing is vast so ensure your team covers the necessary facets from compatibility testing, usability, interface checks, stress, security, performance and so on.
    • Deployment - Once your app is ready to submit, choose a day and key up for a formal launch. Different app stores will feature different launching policies so this is not the end. App development doesn’t end at a launch. Once your app gets in the hands of users, you will need to incorporate their invaluable feedback to future versions and regular updates.
  • Why do I need an app?

    Apps provide a convenient and easily accessible way for users to interact with your business/product. Apps can also be used to collect data on user behaviour, which can help you personalise your marketing and improve the overall user experience. In addition for businesses, considering today’s digital age, need mobile applications to grow the brand awareness and unlock market reach. Some benefits of a having a mobile app for your business include:

     
    • Aid promotion and offer customer support
    • Value addition through loyalty programs
    • Provides better connection with customers
    • Makes businesses more accessible for today’s digital users
    • Drives high engagement levels
    • Provide a better interface to your customers via a channel you own
    • Pair with hardware services to enhance your service to a customer
  • How much does it cost to develop an app?

    Today, the average mobile app development will cost about £100,000. More complex projects reach up to £300,000 to develop. Your overall costs will depend on the scope of your project, the platforms you choose and if you’re keen on hiring an external development team. A simple app can be built within a £14,000 to £60,000 budget by taking advantage of reusable components and off the shelf 3rd party solutions. During our discovery phase or Kick off phase we can advise you on the pro’s and con’s of certain decisions which might reduce the short term cost but decrease the longevity of an implementation.

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