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It is the process of understanding your whole vision and gathering requirements for your app development, and providing you with the tools needed to launch the product in the market.
This is our first meeting. The main focus will be spent on your app and the value proposition to your market - aka, why someone will download your app. We get to know you, your idea, and together, brainstorm your idea and begin to shape your User Flow Diagrams.
User Flow Diagrams are a high level overview of all the features of your idea, and informs the steps your users will take and how that connects into your tech stack. The meeting will also be used to start the discussion about your pathway to development, branding, pitch deck and marketing strategies.
Wireframes will form the structure of what your idea will be once it’s in the market. We take the User Flow Diagrams from words on a page to screens that document your user’s journey.
The User Stories gives you an itemised, fixed cost quote for every feature and function of the project. It gives you the freedom to split your project into phases so that you can have a lean MVP (Minimum Viable Product) and get to market quicker.
It also gives our Development Team a detailed breakdown of exactly how each feature and function works, and gives you and your stakeholders a clear roadmap to development.
Simply put, UI/UX design focuses on a user’s overall experience and interaction with a product. Once the functionality of the product is confirmed, our UI/UX designers apply your brand’s elements, such as colour and typography, to the wireframes.
This crucial part of the design process ensures that the product is visually aligned to your brand as well as provides visual directions for the user. This includes features such as intuitive navigation, prominent calls to action, and a consistent interface throughout.
A High-Fidelity Prototype appears and functions as close as possible to the actual product. This allows you to get feedback from your target market before you develop, which is called User Validation Testing. It also allows you to demonstrate your product to customers and stakeholders, so you can use it for promotions and communications, while the app is being developed.
What is a product deck? A product deck is a presentation that showcases your new app idea to potential customers and stakeholders, its purpose, and how someone can use it.
It’s a great way to drum up interest, and get buy in at the pre-launch stage. It’s also a handy tool to educate your sales teams.
App development follows a set of strict guidelines that require time, effort and great attention to detail. We’ve highlighted the following key components in order:
Apps provide a convenient and easily accessible way for users to interact with your business/product. Apps can also be used to collect data on user behaviour, which can help you personalise your marketing and improve the overall user experience. In addition for businesses, considering today’s digital age, need mobile applications to grow the brand awareness and unlock market reach. Some benefits of a having a mobile app for your business include:
